What's an Infinite Franchisee®

Where franchisees reject limitations, franchisors embrace new perspectives, and together we unlock the business intelligence to achieve infinite success.

Infinite Franchisee® was created by April Porter to close the performance and support gap in franchising. It empowers franchisees to reach their full potential, educates franchisors on how to meet the psychological, emotional, and business intelligence needs of their network, and gives the entire franchise community tools to move beyond operational training and into true entrepreneurial mastery.

November 16-18, 2025

Titus Center for Franchising

Palm Beach Atlantic University

West Palm Beach, Florida

Unleash the Elite Entrepreneur Within

Join franchisees, franchisors, and suppliers from across the US at the only event built to transform franchisee performance from the inside out.

The Infinite Franchisee® Conference isn’t just another industry gathering — it’s a hands-on, strategic intensive where franchisees learn to think, act, and scale like elite entrepreneurs. Through immersive exercises, expert-led sessions, and collaborative workshops, attendees uncover the mindset, leadership, and business intelligence needed to achieve lasting success.

Franchisors gain valuable insight into the psychological and emotional drivers that impact franchisee performance, while suppliers connect with highly engaged business owners seeking innovative solutions.

Hosted by Secretsos™ in partnership with The Titus Center for Franchising, this event bridges the gap between training and transformation, empowering every participant to achieve Sanity, Wealth, and Gratitude® in business and in life.

Real Stories. Real Strategies. Real Results.

Tune in weekly to the Infinite Franchisee® Podcast, where real franchise owners and industry leaders reveal what it truly takes to achieve freedom and profitability. Through honest conversations about mindset, leadership, and systems, host April Porter reveals the strategies that transform franchisees into elite entrepreneurs equipped to scale to a life of SWAG® - Sanity, Wealth, and Gratitude®.

Named the #10 Business Strategy podcast in the world by Million Podcasts and recognized by Spotify as a Top 10% Most Shared Podcast Globally in 2022, this is a must-listen for franchisees and small business owners looking to scale and succeed.

Lead Smarter. Scale Faster. Live Free

Achieve clarity, confidence, and control with private or small-group coaching from April Porter, the franchise industry’s trusted strategist for sustainable success. Drawing from her experience as a former multi-unit franchisee and attorney, April helps franchisees break free from overwhelm and evolve from operator to entrepreneur.
You’ll master the mental, strategic, and leadership disciplines that drive profitability—building a business that runs efficiently, scales intentionally, and supports the life you’ve always envisioned.

Result: You stop working for your business, and your business starts working for you.

Hi, I'm April

Attorney, Franchising Expert, Speaker, and Business Strategist

April Porter is a former prosecuting attorney turned multi-unit franchise owner who built four locations to top 20% performance while working less than 5 hours per week. After selling her businesses, she founded Ask April Porter to provide the business education and support that most franchisors fail to deliver.

As host of the #1 franchisee podcast, The Infinite Franchisee®, and founder of Secretsos™ Business Intelligence Agency, April has dedicated her career to helping franchise owners achieve financial freedom without being tied to their businesses 24/7. Her unique background as both a criminal prosecutor and successful franchisee gives her an unmatched ability to see all perspectives and create strategic solutions.

April has been recognized as a Top 30 Global Influencer in Franchising and Top 10 Women of Distinction in Franchising, and was awarded the Chairman's Award for Distinguished Service to Franchising by the American Association of Franchisees and Dealers.

What our community is saying...

"April is a warm, caring, and confident soul who instantly made me feel as though I could achieve the goals I have dreamt of for my business for so long. I highly recommend April for my fellow entrepreneurs out there who want to do more in less time."

Mary A., Small Business Owner

"With April's guidance, I've built a team that cares for my clients just as deeply as I do. I've taken the last two Fridays off—something I never would have done before—and my business continues to thrive even when I'm not there. April pushed me beyond my fear of change, and the benefits have been worth it."

Jill S., Franchisee

"April's advice provided answers I wasn't getting from the franchisor on topics that were directly related to my bottom line, my quality of life as a business owner and priorities as a mom. April is the kind of successful person that you can't help but look up to."

Peggy C., Franchisee

"With April's guidance, I turned my hobby into a lucrative business in less than 60 days, increasing my sales by 200% and growing. I am done guessing which business course I should take next because April offers such a well-rounded perspective."

Vicki A., Small Business Owner

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